David Cameron’s NHS poster – The Route One Approach

David Cameron’s “I’ll Cut The Deficit, Not The NHS” poster campaign is annoying in the extreme. The adverts just scream ‘do something to me’. Even people fully intending to vote conservative often have a problem with Cameron.

Now you could think of something intellectual and modify the wording on the poster. Hell, you could even spend hours cutting an intricate stencil juxtaposing him with a hoodie and a bottle of Bollinger to make a point. Or you could spend 20 seconds writing ‘Fuck Off Back To Eton’ in red spray paint across the bottom.

Job done I think.

Roll on the Gordon Brown advertising campaign….

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